Influencing Consumer Behavior... The Right Way

Influencing Consumer Behavior..

Influencing Consumer Behavior... The Right Way

How much do you hate fine print under a sign that says "Everything half-off in store", especially when that fine print lists a dozen products that are excluded from the sale but are conveniently placed under that sign? It is not only a nuisance but a waste of time when you are shopping.

Thankfully, with the Internet giving us more choices, we get to pick who we want to buy from and who we will weed out because of their annoying approaches. As a business, think about what would annoy you if you were shopping. If you constantly irritate potential customers, they won't com back. In fact, they will run right into your competition. What you need to understand as a company and brand, is that it is a buyer's market and you can't dumb them down with silly fine print or empty promises. They don't have to buy from you alone, so that gives them room to be more selective.

Friends talk to one another and so do strangers when it comes to shopping for the best deal. When the talking starts, the narrowing down of products begins. Where you land is based on how you have marketed yourself to them. If they remember seeing something interesting on your Facebook page about an ad campaign, that might lead them to you. If they read a negative tweet about your product being unsatisfactory, that will keep them at a distance form you.Influencing consumer behavior comes with its risk and rewards, which is why it should not be taken lightly. Image is everything and consumers are the first to agree with that.

It's a simple concept: stop thinking your customers are not intelligent savvy people. The fast-paced world of the Internet has made people quicker and smarter. Dumbing them down through fancy packaging and expensive commercial ads may work on a small number of people, but the rest of the consumers will look away. Instead, they will be more drawn to your competitor who is tweeting about something they like. The way in which businesses approach customers is very different today, so get on board.

POST COMMENT

Influencing Consumer Behavior Through Word of Mouth Some consumers in the use of improper battery problem exists Talking about consumerism and Burberry outlet An Integral Instance Of The Key Reason Why Consumer Research Is Critical Out There Live life a consumer debt free lifetime with negative credit payday loans DirecTV Dishonoring Consumer Requests Brand Enhancement Is All About Winning The Trust Of The Consumers Usability Pushes Standards on SEO, Consumer Behavior HTC Desire HD deals are offering consumers numerous possibilities Trap-related consumer appliances need to be careful "hidden rules" Show - Appliances exten Important elements to remember about Consumer finance Consumer List: An Asset of Value Oil Price Spikes - A Threat to Consumers