Is internal competition eating away at your sales results?
This is an example of lazy and ineffectual management
. Only focused on outcomes with no regard for strategy, team structure, performance quality, clear leadership, staff retention, values or culture, this sales team is not geared for high performance and continues to lag behind its true potential.
Why create competition where it doesn't need to be?
Why make selling harder than it needs to be?
Old school' sales management said that you had to have sales people competing with each other or they wouldn't sell. You weren't a legitimate sales team if you didn't have league tables. They said that internal competition would motivate people to sell more. Well they are wrong. The scenario above is not uncommon. It reflects an actual real life situation happening right now.
This archaic approach doesn't work. It's outdated and old fashioned. If you want to generate real sales growth, try harnessing the energy, talent and ambitions of your sales people in a constructive way where they can all achieve their individual goals along with those of the company without trying to kill' each other in the process. Remember the old saying a team of champions will not beat a champion team'?
Remember everybody lives by selling something.
Is internal competition eating away at your sales results?