It's all about timing for Phoenix Sports Technology

It's all about timing for Phoenix Sports Technology

PST'S VELODROME MANAGEMENT SYSTEM

Phoenix Sport's Velodrome Management System is a timing solution which encompasses a software, hardware and cabling system used for major racing events around the world. The VMS is a proprietary application that integrates with a variety of timing devices. "We've tried to be as Open Source as we can," explained Phoenix Sports Technology's Fred Patton, "We look at this product as the glue that holds everything else together." The VMS can essentially be applied to any brand of timing equipment or scoreboard, and the VMS will allow customers to "paste" those together. Patton adds, "Its something that we feel very strongly about...people should have the opportunity to select what (hardware) they want."

HAVE TRACK, WILL TIME IT

The VMS is able to be applied to various types of hardware based on the simple technological concept of serial connectivity. Although this may seem as a "crude" approach, says Patton, the type of data being transferred really only requires this type of technology. PST is able to provide such flexibility with thier VMS because most timing devices are physically setup to use serial connections. No matter whcih platform a customer requires, the VMS is simply able to adapt. The true focus of the technology is how the raw data is calculated and presented. According to Patton, "It's (the VMS) creating its own 'net time reality'." With so many time stamps being driven through the system, the VMS constantly re-calculates the running net times. Along with collecting all of this incoming data, the system is constantly checking and re-calculating the net running time to negate any descrepencies. This is done to ensure accuracy when the scores are being sent out to scoreboards, broadcasters or the internet. As Patton explains, "The person watching that presentation doesn't see any interruption. Its a seemless presentation."

FROM CYCLING AND SKIIING TO EQUESTRIAN SHOW JUMPING AND MOTORSPORTS, PHOENIX SPORTS TECHNOLOGY HAS IT COVERED

Phoenix Sports Technology's timing services reach far beyond track cycling and velodromes. PST are also invloved in major racing events such as auto racing, show jumping and skiing. Being exposed to many different types of events can pose a challenge in applying the best timing solution given the physical environments in which those technologies. For Patton, these challenges provide opportunities in which to discover new solutions. "one of the great things about our business is that we're able to utilize various techniques and technologies for one sport that may not have been thought about but work well in another." he said. One example of this is wireless timing technology. Patton explains, " The first sport we were involved in that embraced wireless technology was equestrian show jumping. That was because of the ease of installation of wireless technology in a (show jumping) arena." PST later tested this concept of wireless technology to downhill ski racing. It was not long before they had realized the environmental conditions did not favor wireless timing devices. No trial is conducted without learning valuable lessons, and PST have since learned to adapt wireless technology to a number of sports they are involved in.

For the past 10 years, PST implements thier systems and installation at the Junior World Championships of Cycling, where the event is held anywhere from Cape Town, South Africa to this coming year in Moscow, Russia. Being able to adapt and conform thier VMS to the environment they are faced with, certainly explains why Phoenix Sports Technology is one of the leaders in the timing world. - SPORTSACTIVATED.COM

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