Mainstreaming Your Job Search With Your Social Media Resume
Mainstreaming Your Job Search With Your Social Media Resume
If you're not using social networking and social media to help you with your job-search efforts, you're just sitting on the side of a river, watching job opportunities rushing by.
Using only or mostly more traditional job seeking efforts and posting to online job boards is akin to sitting on that riverbank and tossing your fishing line in, hoping for a bite from employers.
In order to jump into that river of opportunity, you'llneed to start mainstreaming yourself. A social media resume is the vehicle that can help you drive you into that river and surround yourself with far more exposure and job opportunity potential.
Turning the Tables
Another benefit of using a social media resume is that it completely shifts the job recruiting dynamics in your favor.
How? Simple.
Traditional methods of seeking employment use a "one-to-one" approach or a combination of "one-to-one" and "one-to-many" approaches. In other words, you find one job opening and send out one resume, or you do that in combination of posting a resume on a job board.
However, the "one-to-every" approach of a social media resume allows the universe of potential employers looking for your unique talents to be able to find you versus you working so much harder to find them.
This approach effectively "turns the tables" on the traditional recruiting process, and it turns them in your favor. In the "old" way, you'd "push" your resume out to limited opportunities you'd identified. With this new "one-to-every" approach, your change your limited "push" to a very strong "pull" mentality. Instead of you going to employers, your social media resume broadcast "pulls" interested parties to you.
That universe includes recruiters seeking candidates on behalf of their clients, companies searching directly online, entrepreneurs looking for risk-taking employees to join an exciting startup. Basically, it includes anyone.
There is an added bonus. By including information in your social media resume about the type of opportunity, company, and culture you're ideally seeking, you can help 'filter in' career opportunities that are a much better fit for you.
Your Online Footprint
It's all about expanding your online "footprint" or exposure.
Having no online footprint equates to only reaching employers that you contact.. Having a small online footprint equates to reaching a smaller number of employers who know about and can find you.
The social media resume helps to create a global audience and reach out to many more folks who would likely have an interest in your skills. Just like the historic soapbox that allowed speakers to personally connect with their audiences, your social media resume does the same thing today. You allow potential employers and recruiters to 'personally connect' with you and actually "see" your personality and communication skills in action by incorporating video or audio clips.
In essence, your social media resume can help you develop a large online footprint and transmit your message more effectively. A massive online footprint equates to reaching far more employers, many of whom you'd never find out about on your own. They now have the opportunity to find you, and thus you have increased your potential job opportunities. The size of your online footprint does matter when it comes to seeking employment.
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