Make Your Color Posters Stick To People With These Tips

Color poster printing is not all about delivering its message

. A good poster print not only gives that special message to people. It also delivers them in a way that really sticks to the memory of people. If people can remember your color posters vividly even after a few months of looking at them, then you will have a powerful poster that stuck to people along with its crucial poster marketing message.

If you have yet to achieve this in your own color poster printing, then you might be interested to know a few great tips that should definitely make your custom posters more memorable. With all of these special poster printing tips combined, there should be no doubt that people will remember your posters without exception, "sticking" into their minds so to speak. So read on and digest all the information that you can.

Beyond picture portraits. When it comes to making your color posters stick to people, you must always remember to go beyond picture portraits. You might think that a beautiful picture of a product, or a portrait picture of people is enough for poster printing, but the truth is, this is not as memorable to most.

What really sells though are pictures that go beyond just a display of the image. Images and photographs that have a story or have some sort of action going on is a lot more memorable since people understand and empathize with events and situations more than just plain portraits. So make sure that you go beyond portraits and use images that have more story and action to make your color posters more memorable.

Words that stick. Words are also a vital part in getting a poster to be remembered. You of course will not want to just "state" your poster message. You want it to be creative enough and powerful enough so that people will want to repeat it or tell it to people. So try to use rhyming slogans, creative word puns, or just something that really has great inner meaning for people. The more the text relates and rings to people, the better these words will stick, and by effect your color posters will stick with them as well.

Beyond common inks. On the more visual side of things, you can make your custom posters more memorable by going beyond common inks. Using other kinds or special inks like glossy inks, metallic inks and even glow in the dark inks will contribute to the identity and originality of your poster designs. With glinting, gleaming and glowing color posters, people will surely remember your concept for a time. So if possible, try to have your posters printed with special inks.

More than just printing paper. You can also go beyond the usual poster printing paper to make your posters more memorable. Besides using thicker poster paper, you might want to invest in paper materials with special glossy coatings. You can even go beyond actual paper itself and print plastic color posters if you want. All of these elements should improve the overall look of the poster, making it look more expensive, impressive and of course memorable.

Repeated exposure. Lastly, your posters can get more easily remembered if you just expose them all the time to people. So do not just do a quick one week promotion with posters in a limited area. Always go for the long view and expose your color posters one month or more in the widest areas that you can. With people constantly seeing your color posters for a time, they will slowly remember as they pass them by day after day.

Now you know how to make your color posters stick to people all the time. This should be a great help to your poster marketing campaign.

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Make Your Color Posters Stick To People With These Tips

By: Lynne Saarte

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