Making Video-based Asian Communications Solutions Work For You
We're humans ..
We're humans ... and despite the fact that little of our lives resembles what we were designed to do through evolution, our brains have quite a few shared aspects that cannot be ignored in systems and process design. One of those is the fact that learning and communication is much more effective when delivered through a combination of sound and moving pictures, than through printed words on paper or screen. This is the main driver for the adoption of video-based Asian communications solutions in the years since the technology has made decent quality moving images possible for the general public. Today we find out how adherence to this basic human preference is driving video-based IT services in Asia, the implications for Asian network infrastructure optimization, and just how quickly video can pay itself back for your company.
Why is video becoming so popular?
As we mentioned, video plays to our brain's inherent strengths. We learn 200% more through video compared to audio-only media. Telepresence meetings have been shown to increase the power of persuasion by more than 50%. But not only this, video has the potential to pay back any investment in it information technology infrastructure very quickly, by reducing employee/client travel costs for meetings, improving work-life balance and boosting productivity for employees.
How are companies using video as an Asian communications solution?
Sometimes it is easier to assimilate the benefits of video-based Asian communications solutions and Asian IT services with examples. Currently, companies are using video to:
- Create virtual meeting centers that eliminate wasted time travelling
- Deliver webcasts of meetings to interested parties
- Video-link courtrooms and prisons to eliminate prisoner travel costs
- Deliver training and education
- Have surgical experts provide live consulting on remote procedures
- Provide IP-based video surveillance through special information technology infrastructure
The qualitative potential of video
The potential of video differs from organization to organization. However, what Asian network operations and Asian communications solution specialists are finding is that the more a company uses video technology the more they find uses for it. These uses have included:
- Boosting branding with a more cutting-edge image
- Improvements in employee productivity
- Better collaboration outcomes between remote parties
- Cutting the time it takes to get a product to market
In numbers - the potential of video
The switchover to video-based Asian communications solutions isn't only a qualitative one. Information technology consultants are noting plenty of real, measurable benefits for organizations that integrate video into their daily practices. In different organizations, these benefits have included a reduction in travel costs for the senior management team of around 20%; a company that saw a return on substantial video investment in just one year through the changeover to telepresence meetings; and companies that have measurably cut their carbon footprint.
Video-based Asian communications solutions are already well on their way to dominating our virtual interactions with others. Information technology consultants can help you assess the costs and benefits to your own organization, as well as overcome technical hurdles.
by: Gregory Smyth
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