More Traffic To Your Site With Article Marketing

Internet marketing sales pitches can turn readers off

, especially those who need to receive information before being coerced into a sale.

Article marketing is a technique where you publish articles containing useful information for your target market to gain their trust and confidence before offering them your product or someone else's product (if you're an affiliate). People crave information on whatever they are looking to buy, and this subtler form of persuasion works more effectively than any form of coercion.

To make article marketing work for your business, you need to get some original and good quality articles related to what you are selling. The trick is to get several of these out on the web and link them to your landing page where you can then make your sales pitch.

With article marketing, more is better as it increases your chances of ranking well in search engines and attracting huge traffic to your site. This is why content writing should always be part of ongoing business strategies.

How is it done?

At first glance, article writing may appear to be fairly easy, but because search engines only love fresh and unique content, it is a continuing challenge for web masters and internet marketers to churn out new content.

Article writing

If you love writing, you can create your own articles and post them on your website for others to read and to article publishing sites. You may not however have thetime or inclination to update your site's content or write - in such cases your solution is outsourcing the task.

Article distribution

Next, you need to broadcast your articles by submitting these to article distribution sites. There are many distribution services, some of which are free but often tedious and time-consuming to use.

It is best to enlist the support of a distribution service, one that allows you to manually rewrite sentences in order to come up with many unique versions of one great article.

This simplifies the process and saves you both money and time.

Get a mentor or coach

Anyone can write articles for Internet use but repackaging those articles for massive distribution requires some technique or system that an SEO content coach can teach.

There are many writers as well as SEO specialists who can teach you how to write your own articles and how to optimize your site, but not both. What you should look for is someone who is experienced in both fields and who can walk you through an article marketing system that you can easily implement on your own and across various sales campaigns.

by: Kerry Finch

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