NFL need competition in the market

NFL need competition in the market

NFL need competition in the market

National Football League is the largest game in America, and their jerseys of 32 teams are the hottest selling jerseys than another other games.But recently Supreme Court under the relevant provisions of anti monopoly law, rejected the NFL to use the same brand for business development requirements of 32tems making jerseys for sale and other commecial activities.

What causes a hat company in the United States to prosecute American Needle violation of 32 teams, "Antimonopoly Law", will create the right nfl replica jerseys uniform to the Reebok (Reebok International Ltd), which will shut out other companies, But the company's lawsuit failure, at the same time, NFL hope that the "anti-monopoly law" to enhance trademark protection, then the Supreme Court. NFL spokesman Greg - Ai slightly revealed, American Needle's case will continue in Chicago federal court, he said: "We are confident of final victory, because the Union's decision to promote reasonable, legitimate and competitive. "

Major U.S. sports organizations, only Major League Baseball (MLB) are trademarks protected by law, so including the United States professional basketball (NBA), the United States Hockey League (NHL), the United States largely Association (NCAA), the United States Racing Association (NASCAR), etc. NFL sports organizations want to win in this case, legal protection for sports brand to open a first of its kind. But the NFL players union applauded the decision that the NFL's monopoly should not damage the fans, players and the Government's interests, director Demolisi - Smith said: "The High Court's ruling a victory not only retired players, is also active players and fans victory. "Justice John - Paul - Stevens explained:" NFL teams of all there is competition, such as the Super Bowl rival Colts and Saints, need to match results to attract fans to get more box office income and star players to join. From this case, the different teams representing different intellectual property, sell the fans on the supplies, the two are competitors in the same market. "

In the NFL and Reebok signed 10-year exclusive supply contract, the lower courts rejected the American Needle's prosecution, that the NFL team has the right to own shirt production to any company, but the High Court's interpretation is different, Steve Vince said: "NFL jersey production will be handed over to a business Dejie Guo Cun Zai in this field did not develop, NFL's 32 teams have only one governing body, looks like is an industry, the interests of the body such as single But we can not escape antitrust law on supervision, if any other large enterprises like this, will the industry after the merger of other individuals known as 'one', then the industry would fall into the oligopoly in fact. "NFL argued that the High Court's decision will jointly set up by all the independent club sports organizations dragged into the whirlpool anti-monopoly, after the team's decision-making such as the development of any race may be to institute legal proceedings, Stevens does not agree, he said: "NFL The teams have combined points of interest, that is, the rise of the brand and make profits, so they must cooperate for the common interest, such as the development schedule and manufacturing products.

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