Nike Increase investment promotion

Nike Increase investment promotion

Nike Increase investment promotion

Nike recently announced Zoom Huarache TR Mid Green Hornet Green Hornet color shoes, worth prior to the release of Superman and The Flash's Super Heroes Pack Super Series Adds a warrior hero. Green Hornet Bruce Lee appeared in 1966 by broadcast television next year, Jay will be participating more into the theaters. This year marks the 75 anniversary of the birthday of the company DC Comics, Super Heroes Pack superhero series, from the formal design elements, had already launched a lightning version of Man and Superman, I wonder if the next incarnation will be, are there any hero shoes.

U.S. media reported HOOPSHYPE player in the NBA used in 12 major sneaker brand, nike air max is the brand most used players, China's three major sneaker brand Peak, Li Ning and Anta has been very into the top ten. Among them, the top of the list is Nike, which has 193 NBA players use. The second is the Adidas brand in Europe, with 66 players used. Jordan is ranked third, with 12 players used. China ranked sixth in the Olympic brand, there are eight players to use the Olympic brand. Li Ning in seventh place, five players to use. Anta came in eighth place, three players to use.

From these figures alone, although the Chinese market three brands very into the NBA the top ten, but the results still with Nike and Adidas are a lot worse. At present, Adidas, air max 90 in the race, the stars on the resource integration and brand building is consummate, and the annual investment in R & D expenditures are accounting for a considerable part of income. Historical information on 1983, the amount of Nike's annual sales of 2.7 billion U.S. dollars, and this year's R & D investment 45 million U.S. dollars, accounting for 17% of revenues. And domestic enterprises in this very low cost. Today, the domestic shoe is no longer satisfied with the visibility in the domestic market, began to target the high-end market of international NBA.

As a local leading sports brand, Anta has been extremely expand its international influence, the core figure of the Rockets Luis Scola is one of its spokesmen's. Now, turn world-class basketball star Kevin Jianeitena to the arm, which is in the basketball Anta another major breakthrough. According to air max 24-7 reports, which will further enhance the ANTA's influence in the basketball field, awakening more people to the heart of basketball passion.

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