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Nike stars and Nike arts

Nike stars and Nike arts

Nike stars and Nike arts

I put "powder blue" in quotations because it's now pretty apparent that these aren't quite the OG IX's that feature that colorway, rather these are a highly similar Air Jordan IX white/black-university blue, making a few small changes to the original. First is the obvious, university blue instead of powder blue, but the shoe also features minor tweaks in the form of a black Jumpman on the outsole instead of blue, a stitched "23 on the heel and blue t-shaped lines on the tongue. As I mentioned a month ago, the Air Jordan IX white/black-university blue release date is set for May 29th. More photos after the jump.

If you're in the Portland area and you are reading this, then you're the perfect candidate to go check out "The Nike Story: The Coach, The Waffle Iron and That Guy Tied for Last," tonight at 6p at the Portland Advertising Federation up in the Alphabet District. The event will cover the history of Nike air max shoes and feature a Q&A session with Nelson Farris, Nike's director of corporate education and their longest-tenured employee. The event will run $30 for members and $45 for non-members, something of a steep price but I'm sure it will be worth it. If you're interested, register at portlandadfed.com.

Now available at some spots like sneakersnstuff.com, and hitting other, stateside locations shortly, the women's Nike Dunk High Skinny black/speed yellow-white features a patterned, almost houndstooth upper comprised of black with some white showing through, a yellow leather Swoosh, white midsole and icy clear outsole. Check out more photos after the jump.

I'm always intrigued by the relationship between consumer and creator, as well as the advertising and marketing efforts that go into facilitating the exchange between those two, so I occasionally like to share various advertising materials here, frequently in video form. Today however, I'm putting up some print images created for soccer shops in order to push the Nike Mercurial Vapor Superfly II, Nike's new $400 soccer boot with a groundbreaking adaptive traction system. And it's that new technology that Nike is eager to pitch in these ads, as the pictures show the shoe preparing superstar Cristiano Ronaldo as he goes for the kick, as well as literally digging into the turf to stabilize. While the shoe obviously doesn't have six-inch blades coming out the bottom, the imagery created is pretty memorable and clearly gets the intended point across. Thoughts? Check out a couple more photos after the jump.
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