Pescod, Chairman Li Xinghao: Establish The Comparative Advantages Of Competition - Duncan Pescod,

Air conditioning Industry is undergoing rapid and profound changes

?? High cost of raw materials, export

Anti-dumping Frequently took the lead to accelerate the expansion of chain channel extrusion

Energy Efficiency Labeling Standard Enforcement ... ... under the influence of the various market factors, making the industry

Concentration rising, small and medium Brand Been eliminated, some have some mighty big brands have fallen into

Operate Crisis. "Ebb Tide, the beginning is Gold", among the 2005 top four of the blog industry high, exports, domestic sales, both achieved good results, as the "new top four" players, makes it especially compelling.

New refrigeration year begins, the high for the company's blog

Leadership Leadership changes, and set up three

Marketing Division, began to "full cost leadership"

Strategy , Re- Planning Domestic and international sales territory ... ... all the action, without exception, to the industry a message: Duncan Pescod times, take the initiative to change, pragmatic and prudent.

By Pescod chairman Lixing Hao Chinese business leaders in Beijing to attend the occasion of the General Assembly, this reporter conducted a dialogue with the Lixing Hao.

Establish the cost advantage Chinese appliance: Can a high angle from the Chi, to analyze the air conditioning industry in 2005

Operation Features. Lixing Hao: 2005 refrigeration year, Zhi Gao successfully completed the 350 million sets in early

Sell Goals and tasks, to maintain a growth rate of more than 50%%, the overall development of healthy companies, the new industrial park building as planned, to expand production capacity to 10 million units. Thanks to its "channel dual system", last year Pescod marketing initially formed, fully optimized network, market share and brand influence to further expand, launch new products and corporate full speed the process of internationalization.

Chinese appliance: 2006 refrigeration year, Zhi Gao issued a series of reform initiatives, greater intensity, this is why?

Lixing Hao: A Review of Pescod and eventually become the industry's ongoing efforts to mainstream the process of brand, will identify a number of reasons, such as product cost-effective, flexible and fast response speed of the market,

Team Admit defeat and the courageous hard blog idea so high 21. However, with continually expanding, increasingly complex management links, blog still have unusually high price-performance advantage? Market

Competition The cruel demands that we must continue to set the strengths and increase brand value, which carried out a series of reform to Pescod provide sufficient justification and direction.

Further promote the reform is to build a modern enterprise system, established market economies adapt to the era of globalization and business development needs of a new mechanism to further standardize and improve the corporate governance structure, speed up

Organization Restructuring, job function clear authority, responsibility for implementing the post

Assessment The implementation of orderly decentralization, establish effective

Excitation , And restraining mechanisms, organizational innovation, mechanism innovation, technological innovation, management innovation, the company made good, bigger, stronger.

Chinese appliance: the air conditioning industry has changed dramatically, do you think the current competition, the business environment in China?

Lixing Hao: 2006 Frozen more challenging year, Zhi Gao is for Hong Kong

Listing So that Financing Channel flow. As companies improve the modern corporate governance structure, marketing team to optimize and strong, to ensure the healthy development of further Pescod laid the cornerstone. At the same time, governments at all levels Pescod concern and support for greater and greater. Recently, I was invited to visit with President Hu Jintao and his entourage to go abroad. It can be said Pescod has ushered in a rare and excellent development opportunities.

Brand competition, "head-"

Chinese appliance: the new year refrigeration, air-conditioning market, what will appear in the trend?

by: gaga

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