Photo Contests - A Great Way to Spread Your Brand While Increasing Customer Engagement

In this relatively new age of digital marketing

, it can be a struggle to come up with fresh content to appease the un-quenchable thirst of the customer. They scream, engage me; I want to be a part of what you do! In response, the proverbial cloaks have been lifted as many businesses open up and "share" much of what they do. Social media has answered, and the collective public has raised their thumbs with a resounding "like". Now it's time to go a step beyond.

A bright, bubbly new internet division of WD Web Company, PhotoScramble, aims to bridge the gap between consumers looking to have funand be engaged online, and businesses who wish to promote their brand in a unique way while utilizing the "viral spread" of cutting edge media platforms.

Everyday internet browsers have the ability to "scramble" for multiple photo contests in one venue, while companies & organizations can host a uniquely tailored contest and offer a sought after prize that promotes their brand, product line, or vision. Nowhere else on the web is there a place where these two arenas meet with such potential. The real value for businesses comes with the voting platform. As entrants upload photos, they recruit "voters" from their own personal social networks to vote for them. These new potential clients are now exposed to the host company brand, linkand logo, and consumers have the choice to only enter contests that they are interested in, or whose respective prize appeals to them. Check it out and have fun with PhotoScramble folks!

Photo Contests - A Great Way to Spread Your Brand While Increasing Customer Engagement

By: Drew Warner

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