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Reasons Why Seo Is Better Than Ppc

1.SEO is free

1.SEO is free. With SEO, you are not forced by Google to pay them for every traffic youve received. If you choose to do it yourself, SEO work is free but certainly, theres a time spent, links bought and you got the option to hire some help if you dont want to bore yourself with SEO tasks.

2.SEO drives more traffic. Relative to traffic, 75% of users click organic listing which is a product SEO. Based on the theory about the single keyword search, organic ranking gives 300% more traffic than PPC. With the use of SEO , you can also get traffic from various sources. For one link you can get a specific number of traffic by just submitting one article which could be picked up by 3 additional sites. This is because SEO has this viral potential and link bait is its popular strategy.

3.SEO is not an advertising. PPC is certainly an advertising startegy. And online ads are not that appealing tothe majority of American users.

4.SEO results are more relevant and credible. Moreover, almost 65% (average Google and Yahoo users) find that the most significant information on their searches are seen in organic listing. And in line with Googles confidence to claim that they deliver the most helpful results to their users, those sites that appear in Googles organic ranking gather the credibility.


5.SEO is beneficial to website owner. Initial struggle is always vital to every kind of job or businessThis happens as well in SEO. For this job, basic effort of the website owner is necessary. But after the exertion, all that is left to do by the website owner is to rest and watch the traffic grows. SEO gives lasting and long term benefits. With PPC, if you stop your payment, there are no results.

6.SEO is beneficial to user. Furthermore, your ROI is notably higher in SEO than in PPC. Although time is still a big factor, in the beginning stages, ROI for SEO campaign is very low but in the long run it would be higher. SEO is also user-friendly. It sends the users on a page within a site that has the comprehensive important internal links and data. While with PPC, it lands the users to just a single page containing a single offer.

by: justine
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