Many companies are looking into ways of reducing their outgoing costs
. The effect of the way markets are changing and the credit crunch has hit the UK has caused many companies either to look at reducing costs because they have to (due to reduced sales and income) or because they are beingcautiousand want to remain in a strong cash position.
This could be
Reducing staff numbers
Making the company leaner
Reducing admin personnel
Shutting down areas of the company that are not performing
Reducing sales and marketing costs
Stopping sales and marketing altogether
The reality is that sales and marketing drives companies, generating new business and helping to grow the company. Why many companies would stop sales and marketing altogether seems illogical as it will on the face of it, does reduce costs, but then the sales pipeline will dry up and new business will suffer.
Many companies are looking at different ways of reducing their marketing costs, and a great way to do that is to look at alternative marketing companies Sometimes a different approach can save a lot of money, or using different marketing tecniques can help in bothstrengtheningthe marketing campaign as well as reducing costs - a double success.
Marketing Quotes is a free of charge service to help UK companies in reducing their marketing costs by means of helping them get quotes from other local agencies that have experience in their market and capacity to be able to offer advise and support. As an impartial resource we are well placed to give support and advise.