Reliance Retail Makes The Little Ones Smile

There is no doubt that toys are a normal part of childhood

. It is quite true that toys play a significant role in the development of the child. How do you know what toys are the best for your baby? A new parent can spend a fortune on baby toys and chances are your baby will not play with half of them! But theres one brand of toys that kids can never say no to, Toys R Us. Reliance Retail, the India largest organized retail company with Value & Special formats, is planning to bring the worlds leading Toy retailer ToysRUs to Indian cities.

Mukesh Ambani-led Reliance Industries retail arm Reliance Retail is near to sign a Joint Venture to unwrap ToysRUs stores in India. Reliance is still working on the nitty-gritty of the joint venture and is expected to close it in the next few months

Reliance Industries retail outlet Reliance Retail already has joint ventures with UKs apparel retailer Marks & Spencer , Dutch optical firm Pearle Europe, US stationery chain Office Depot , Italian menswear brand Ermenegildo Zegna Group and US-based Apple Inc, among others. Reliance Retail is expected to bring a number of international brands across consumer product segment into the country as it looks to take full advantage of the boom in consumer demand.

Reliance Retail has grown into an organization that caters to needs of millions of customers, thousands of farmers and vendors. Based on its core growth strategy of backward integration,

Reliance Retail has made rapid progress towards building an entire value chain starting from the farmers to the end consumers. Reliance Retail currently operates 15 formats such as Reliance Fresh, Reliance TimeOut, Trendz and Digital and Jewels, among others.

With ToysRUs Indian kids will get a huge variety of toys and they can select their favorite Ninjas, super heroes and Disney princess from a wide range of toys. Toys help in proper mental and physical growth of kids. So no parent is going to say no to ToysRUs.

by: Chintan Shah

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