As easy and straightforward as it sounds, the CRA estimates that approximately 50%
of companies that are eligible for the SR&ED program do not actually apply for it mainly because they don't realize that what they are doing can actually be considered Scientific Research and Experimental Development. So, ask yourself have you created a new product? Improved an already existing one? Changed a process? If you have, there's a very good chance that you're missing out on a reimbursement program that could provide your company with some much-needed cash refunds.