In my opinion, SWOM is not a scam. I believe that they offer a legitimate side income opportunity for those who do not have experience in internet marketing, and are excited about making a few dollars. I am however waiting to see how long SWOM is going to last. I have been a free member of SWOM now for a few months, and I honestly don't even log into my account anymore. I don't like the feel of constantly being spammed to upgrade, and I don't feel that there is enough value in their site to pay $24.95 per month for their Gold membership. This is however just my opinion and preference. However, SWOM will never reach the ranks of FaceBook and Myspace until they make some major changes to make their service more friendly to all users with less sales pressure to upgrade to their paid service.