Share leads, investor lists and share register leads
Share leads, investor lists and share register leads
Many stockbrokers and financial investment companies integrate share register lists into their investment marketing strategies. These are lists of investors categorised by the company they have invested in and are usually available through list brokers.
They can be extremely useful for investment companies and stockbrokers as they can target their marketing campaign according to the type of company the register is for. For example if they are looking to target high risk investors they would look for FTSE 350 or AIM market lists.
If the broker is looking to advise on more low risk long term investors they may choose FTSE 100 companies or even investment trust lists. Also share registers can be targeted according to different sectors and industries. For example many brokers find different companies within certain sectors provide better results than others.
Finally although the online lead arena is becoming ever more popular and succesful for brokers, traditional phone sales will always be effective. If the strategy is right and the right list is targeted share registers can be a useful tool for stockbrokers to use.
Many stockbrokers and financial investment companies integrate share register lists into their investment marketing strategies. These are lists of investors categorised by the company they have invested in and are usually available through list brokers.
They can be extremely useful for investment companies and stockbrokers as they can target their marketing campaign according to the type of company the register is for. For example if they are looking to target high risk investors they would look for FTSE 350 or AIM market lists.
If the broker is looking to advise on more low risk long term investors they may choose FTSE 100 companies or even investment trust lists. Also share registers can be targeted according to different sectors and industries. For example many brokers find different companies within certain sectors provide better results than others.
Finally although the online lead arena is becoming ever more popular and succesful for brokers, traditional phone sales will always be effective. If the strategy is right and the right list is targeted share registers can be a useful tool for stockbrokers to use.