Sick Of The Mlm Nutritional Supplement Health Claims
The MLM industry over-prices its products because of the requirement to compensate
its hierarchy-based organizational down-line distribution network at about 50% of their retail price. MLM businesses are known for their rapid hype-driven sales growth and then collapsing when their market has been saturated. At that point, such a company seeks additional products usually associated to their first flag-ship to keep the hype and promises alive among its leading distribution community.
The experienced MLM community, consisting of about 6% of the entire economic population, understands the retention rate of down line distributors and they bank on this trend. The more people (or suckers) are signed up, the greater the momentary income is expected. The already statistically-known 90% drop-off within 60 days has to be replaced faster than distributors can cancel their product purchase auto-ship agreements. In order to accomplish this, a distributor has to live, breath, eat, drink, talk the talk, read, listen, pray, and bear testimony of his newly acquired religion.
Companies such as Amway, Vemma, Nature's Sunshine, NuSkin, Herbalife, MXI, Xango, Monavie, etc. have repeatedly approached the world-wide consumer population with their business opportunities and product claims. When a consumer now only hears the words 'opportunity' or 'nutritional supplement', 'make money'... they run away rolling their eyes and holding their mouth to prevent themselves from throwing up. Fortunately, consumers are able now to acquire quite healthful and powerful nutritional supplements made from exotic pure whole fruits at half of the MLM price tag.
The problem in the MLM community comes in parts from making claims illegally. A functional claim is a promise made on the label or brochure or verbally even. Such claim may be for example that the mangosteen juice filled with xanthones and antioxidants heals and cures arthritis, cancer, reverses diabetes or Alzheimer's disease, and cures depression.
Without a clinical study following the FDA guidelines, making such a claim can lead to serious financial liabilities. Companies hardly ever make them in writing, but MLM enthusiasts and distributor fanatics take a claim promise to unsuspecting victims all the time in a verbal fashion.
Because of the many variable causes and possible metabolic variations, genetic makeup, lifestyles, cultural backgrounds, and different environments people live in, it is impossible to promise a 'one-fits-all-remedy'. Just because one person may have improved his stamina or energy level, or perhaps healed his lung cancer drinking for example Mangosteen juice, Goji berries, or Sea Buckthorn juices, that does not mean that everybody else will experience the same great result.
Because of their claim restrictions, the nutritional supplement industry can only suggest "Try it out and you will see if it helps you". And the MLM industry has not been entirely beneficial to the consumers as they claim they may have helped many people. If you are paying $ 160 for a box of 4 liters Xango Juice or $ 110 for a 3 liters box versus only $80 for a box of 4 liters Mangosteen Mango-xan juice, sea buckthorn or goji berries juice, it will make a huge financial difference to consumers.
Normally MLM companies recommend to trying out product for at least 3 months before signs of relief might be noticeable. They are however recommending this time frame to increase their customer retention rate. Sometimes, depending on the level of the disease progress, patients may see positive change sooner or later. However depending on what you try, science has shown that it is best to try The Health Test Challenge. Do not exceed a trial for over 30 days. Consumers may waste their money.
Take a piece of paper. Make a list of all bodily complaints, little or serious and describe what you feel and when. For example, if a consumer cannot rest well during the night, he or she should record when they cannot sleep. Or for example, if a patient experiences fatigue at 3 pm, it should so be recorded. Then after taking the subject nutritional or liquid dietary supplement, being noni juice, mangosteen juice, or others, about 3 fl oz per day for 30 days, look at the list of ailments and compare the signs.
If signs of improvement are noted and visible, the product taken may compliment the patient's health needs. If after 30 days no visible or noticeable signs of improvement are apparent, then the patient or consumer may want to consider a different nutritional supplement or alternative medicine.
It is recommended to always contact or consult your doctor or medical practitioner in case of questions or concerns.
by: Thomas Fox
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