Some Of The Striking Features Of Good Website Design

Everyone is aware of the importance of internet marketing

, it is no longer alien to the small companies either; most of them have now realized the importance and are happily investing on internet marketing. To make the best use of internet marketing it is imperative to understand the important criteria that are essential in the success of a website. Generally, most fail to understand the benefits of an attractive web design for their websites, all they concentrate is on the keywords and content which no doubt is important to get a reasonable exposure but equally important is the design of a website.

One must understand that there are millions of websites and to appear on the search engine results of the top portals like Google and Yahoo, one has to be precise and should have their task cut out. The most important feature of a good website design is the navigation options on a website. The easier the navigation options are available to the client the more time they will spend on the website and the visitors will be much more informed about the products and services. This will give a better chance of turning the website visitors into customers or at least into potential customers. The navigation to move from one product to the other should just be a click away, especially if you have an e-commerce website where the visitors like to compare the features of one product to the other. The links to different services and product must appear in images to help the visitor save time and also helps to bring the convenience factor.

Another key element is the complete design of the website, the home page in particular should have detailed information about the services you cater or the products you sell. The links that appear on the Home page should have a definite purpose and must convey the message directly to the user. This gives a better online experience the visitor and would lure him to buy your services and products. To add to the above features of a good website design, the need to mention the significance of attractive images need not to be mentioned. It is important to keep in mind that the images should not be too many or too big, the website must consists images in the right proportion to the number of words. Too many images may impact the search results of the website in the major search engine portals.

One must not forget that Content is King; so, the web content should be of high standard and free of grammatical and spelling errors. It must be in simple sentences and to the point. A visitor does not have the time to read all the paragraphs and details that appear they have the tendency to look for the keywords and if they dont like it, the chances are they will quickly move to a different website. To stay ahead with your competitors these are the factors that you must concentrate on with the design of the website.

by: Henrik Herman

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