Recently there has been a lot of controversy over subliminal messages in the news. Over the last few years they have gained a lot of news coverage.
First it was McDonalds - they came accused of flashing a subliminal advert on the Food Network tv channel. Then George Bush was received accusations of using political subliminal manipulation to swing floating voters during his re-election campaign.
It is quite sad, but even after being highlighted in the media like this, both McDonalds and George Bush escaped without any punishment or even formal investigation.
Subliminal messages are banned from use in the media - i.e. companies are not allowed to use them within advertising (but that didn't seem to stop McDonalds). This includes both visual images, or flashing text, or the use of subliminal audio.
But things get a little more complicated when considering a "subliminal suggestion".. A subliminal suggestion is basically a subliminal still image. On first glance it looks normal, (perhaps a little strange), but after looking closer there is a subliminal suggestion there. Usually this is a link to sex. This could be something simple such as having a beautiful girl hold a glass of beer, or it could be more subtle such as incorporating the female body figure into a logo / product design - Pepsi often use this female imagery subliminal technique..
Positive Ways To Use Subliminal Messaging
People are often fearful of subliminal messages, but this shouldn't be the case - you can use them messaging for your own self help subliminal - to help you reach your goals, and if they are used for personal reasons like this they can have amazing effects!