Subscribing To Mobile Networks For Free Cell Phones

In the hyped-up world of the mobile industry, marketing and advertising strategies spell the difference between selling out and going out of business

. Who wouldnt be enticed by the word free when we see or hear it from an advertisement on the web or a commercial on our television screens? This has become the frontier of telecommunication advertising in the 21st century: free cell phones in exchange for fixed annual subscriptions.

Nowadays, mobile service providers and cell phone retailers constantly advertise deals that include free cell phones. A person might wonder how and why big companies, or even small enterprises, just give out free high-end cell phones and smartphones together with the plans that they offer. Technically, consumers who subscribe to these plans still pay for the phone that comes free with the plan they choose, although in very minimal amounts, over the period of time they would stay under the service of the carrier as stipulated in the contract. Since the amount paid for the cell phone is almost negligible and is already tied in with the monthly payment for the plan, carriers legitimately call them free.

Exclusive lockout periods are also common features of postpaid plan to secure the continued subscription of its customers. This period usually ranges from six months to two years, depending on the plan itself. Aside from the fixed term contract with the carrier, these postpaid plans include applications and features that are offered exclusively by the network provider, depending on the plans selected. For example, Internet browsers of smartphones will be activated if the subscriber opts to choose a plan with unlimited data network connectivity. This is beneficial for people who are constantly using their cell phones for everyday living.

Before subscribing to postpaid plans, a customer should weigh if they really need the services of the network for a fixed period or if they just want to have the free cell phone included in the plan. Sometimes, the lockout period and monthly payment will be more impractical for people who cannot fully utilize the services they subscribe to. Also, postpaid plan contracts include penalty clauses which take effect when the subscriber is not able to finish the subscription period.

Knowing the pros and cons of the promos offered by telecommunication companies will really help a subscriber decide how to deal with these. Subscribing to promos and postpaid plans is not to be done as a whim or caprice: the decision to subscribe needs to be thought over because it will really affect the subscriber positively or negatively, depending on the subscribers needs and capacity.

by: XC-T

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