Summer Programs

Many parents worry that their kids do not get out enough and are under-stimulated during the summer months

. There is a solution to both these problems and the answer is "summer programs." But how do you find one right for your children? There are a number of ways to find the best summer programs for your kids.

When to look? Don't wait for summer!

Many parents put off thinking about summer programs and summer camp until the end of the school year or at least until the spring. However, it's a good idea to look for a summer program as early as January or February, in order to be sure that you get into the program that you truly want.

Three great media for finding summer programs or overnight camps are traditional print, the World Wide Web and summer camp expos. Let's take a look at each.

Print and other traditional media advertising

Most camps and summer programs still use "old media" like print magazines, brochures, handouts and the like, as well as radio advertising, etc. Even though these are becoming very dated, these still offer robust information that you can browse without straining your eyes.

The World Wide Web

This has taken over every other media in terms of being the easiest way to find the summer program or camp (or just about anything else you might ever be looking for) that is just right for you.

Summer Camp expos or fairs

A fair or expo is the ideal place to meet face to face with representatives from summer camps who can answer all the questions you or your child(ren) might have. Some times individual camps may hold a fair or expo, such as those listed by the American Camp Association (acacamps.org/camp-fairs). While these are fine, the best camp fairs and expos facilitate you meeting a number of camps and learning about summer program options you may not have thought of before. Expos put on by Our Kids Media in Canada are renowned for allowing parents to meet with a variety of organizations under one roof and all in the same afternoon.

by: Jim Huinink

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