Suning Logistics Reform Will Be Formally Opened Qianxi Green
Tianjin
Tianjin
Suning
West Green
Logistics
Base
Suning Appliance
on the 15th anniversary of national celebration activities are staged in full swing when the Tianjin Tianjin Suning also ushered in the change of its logistics base in West Green Zone of the housewarming. Already completed the logistics base in Tianjin
Operation
Preparations in place, the base will be officially opened this week, and radiation Tianjin, Qinhuangdao, Tangshan and the surrounding counties. At the same time, China's first second-generation appliance Circulation logistics base will be officially opened in Hangzhou, Suning.
Lead China Suning
Appliance Logistics
Mode change
According to industry leading logistics
Expert
Introduction, and the traditional commodity circulation requirements are different, there are home appliances bulky monomer, variety and hybrid models, storage distribution requirement is high, strength, etc, so the appliance industry, the logistics flow model has been the focus of domestic logistics industry subject.
In the last century, home appliances
Sell
Channel dispersion and small scale of this restriction and selling needs, home appliances sales companies usually chose to open a warehouse store on the first floor, storage
TV
, Refrigerators, the door has a number of delivery vehicles parked, if the customer buy the product, the scene dragging out test machine, and then immediately drive delivery. The original state could not be called modern logistics mode, not even formed the concept of logistics.
With
Appliance Retail
The gradual growth of business, many stores began to enter the heart of each city business district, and the scene shop is the best business resources, such as Nanjing Suning opened in 1999 Xinjiekou shop, shop rent one square meter a day up to 3 dollars , while in other places as long as 3 cents, in such a good place to prepare a waste of storage is particularly.
So Suning, improved this process, the first to introduce the first generation of logistics and distribution model:
Marketplace
No equipment, materials library, but in other parts of the establishment of a warehouse. Goods sold are not at the scene when the test machine, the customer a good job at home waiting for tickets only, delivery vehicles will be delivered to your door soon. Delivery Delivery in the past only send one person, and now can focus on sending up for several customers, thereby reducing costs. Suning will soon launch this model, all
Home appliance chain
Enterprises do the same operation, a new
Industry standards
And continues today.
With the recent rapid development of industry, home appliance chain, Suning has completed a part of the urban layout and access to 23 cities, pose a national chain network, and in accordance with the original chain
Planning
More than 90 cities in the country has set up a logistics distribution network, but decentralized, pure labor-based model generated by the cost of logistics are more and more home appliance retail industry squeeze on the already meager profit margins. As a result, Suning in the study of logistics mode in developed countries, the growing use of information technology, put forward implies
Information
Shopping, technology management, digital content distribution, the second generation of home appliances including logistics model.
Save half the cost of logistics in Tianjin Suning Xi Qing
Suning
of the Tianjin logistics person in charge of an area of 50 acres Xiqing logistics base, where pure storage area is about 15,000 square meters
Investment
Several thousand. West Green logistics base of three-dimensional mechanical shelf, electric pallet trucks,
Hydraulic pressure
Cart, the purchase of hydraulic platform, folder lock vehicles and other advanced automatic machine tools, and use the integrated information management system in the SAP platform for W MS (wirehous e managementsysterm) inventory management system to manage, and distribution will also be part of the installation of the GPRS by global positioning system vehicle.
According to experts, this modern logistics management system will enable the operational efficiency of Suning several indicators following changes: multi-dimensional mechanical library shelves will make the same amount of storage space compared to traditional stock under the stock way of doubling; Automatic operation of machinery used will enable more efficient loading and unloading cargo about three times; standardized operations will likely reduce the bad 90%; WMS inventory management system will enable automatic management of machinery purchase and shipment of the error rate is almost zero; information management under The delivery vehicle will allow response capability and delivery capacity significantly improved, while at the same time the number of staff will be reduced logistics 2 / 3.
"At the present point of view, the opening of a new logistics base, reduce logistics Suning at least half the cost." The expert estimates.
Logistics model highlights the Suning service innovation strategy
Suning logistics base on the second generation of planning and construction of the first 3 from this year? 15 made during the "5315 Service Project" published out.
by: lili
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