Take Your Show On The Road With Logos
If you drive, you can advertise
If you drive, you can advertise. Everyone drives, right? All you need to do is use your simple daily chores to advertise your own business. It's easy. Most cities have little means of mass transportation, so people rely on their cars. What are you doing while driving around the city? Probably trying to kill time. Everybody does it, so why not make you product part of their driving experience even if they don't realize they are being pitched?
Many companies would not think of using supplies for cars to promote their business which is exactly the reason why it is a good idea. These types of things have long been used only by mechanics and auto supply types of businesses. This is ideal for any company that is in the business of supplying anything at all for cars or their service. It is also a good idea for any company that wants to have long lasting exposure for their logo.
Make sure you promote your product with things that people will use. For instance, an ice scraper with your logo would be the perfect product for someone who lives through the winter snow and is constantly trying to scrape ice off their windshield just after they wake up. Not only will an ice scraper with a brush on the other side make people remember your product, it will also bring a smile to their face when they are dealing with that first unwanted hurdle on their way to work. They are handy and cheap to produce.
Emergency supplies for the car are a great idea for any company that wants to emphasize that they care about their customers. A doctor that gives small emergency kits made to fit in the glove box would make a good impression. These kits are all different but generally they contain bandages, first aid guide, first aid tape with scissors and possibly road flares. You can get these for a few dollars or get something better for a little more. They have cases and your logo will sit prominently on that case.
It doesn't have to cost that much either. Jumper cables and other costly items can put a hole in the wallet, but a simple rubber mat that sits on the dash to keep things such as your satellite radio from sliding can also promote your product. Sun glass holder clips area always handy and can promote your product. How about air pressure gauges that can easily fit into the glove compartment can also come in handy. Use your imagination.
by: Ann Christopher
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