Targeted Mailing Lists - Using Twitter to Build Your Mailing List
Targeted Mailing Lists - Using Twitter to Build Your Mailing List
One of the most common sayings in Internet Marketing is "The Money is in the List". Building a Targeted Mailing List is one of the key steps anyone new to selling on the internet should be concentrating on.
I would even go as far to say that it should be the number one priority. Build a mailing list first and you can build a relationship with your customers before you try and sell anything.
There are many different methods to build a targeted mailing list.
Getting Started With Twitter
One of the most popular and powerful forms of communication on the internet currently is Twitter, so why not harness that popularity and use it to build your list?
There are hundreds of articles around on how to use Twitter so I'll just give a brief overview of what you need to do:
o Get a Twitter Account and user name
o Search for people to follow - go to search.twitter.com and search on your niche; you'll get hundreds of results
o Start Following people
Build Your Twitter List First
Strange as it sounds, to build a targeted mailing list using twitter, you have to build a list first!
Your list is formed from people who follow you, so following others is the best way to get started.
Get Some Followers
Building a list of followers in twitter is far easier than building a mailing list. It's quite likely that when you follow someone, they'll follow you, so you can gradually build up your list of followers that way.
Tweet!
To become noticed on twitter and increase your number of followers, you need to give useful information to your followers by sending tweets. Tweets are short messages of 140 characters or less. You can also retweet or resend someone else's tweets, which is another way to get noticed. If your tweets are popular they'll be retweeted, so once you have a few followers it becomes much easier to attract more.
You can include URLs in your tweets, so can send links to websites you've visited, topical news stories, and so on.
Building Your Mailing List
You can use links in two ways to build your targeted mailing list:
The first is to send links to your blog. This is a slower way of getting users onto your mailing list but is a much gentler approach and gives your visitors a chance to see that you're reliable and an authority in your niche. The link you give them will be to a pre-sales letter on your blog which contains a link to your opt-in page at the bottom.
The more direct approach is sending a link to your opt-in page via twitter to your followers, so they can go to your website and join your mailing list.
As with any list building method, they need some incentive to go to your opt-in page, so giving away a free report, or free software still holds.
Don't Be A Spammer
The most important rule to remember however, is not to get a reputation of being a spammer. When you tweet you should be giving helpful information 95% of the time. Don't go for a hard sell every time you tweet as people will very quickly stop following you.
If you want to build a targeted mailing list using twitter or any other method, you need to be patient. You want to become known as an expert who gives helpful, informative advice. Only then will you get followers and people tha
Bringing targeted followers to your twitter account and turning them in the cash paying customers is a problem of the past.
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