The $35 Scam and Common Sense
Recently, I have received a flurry of very promising offers in the mail.
When you see only one of something, you can't see a pattern.
When you start getting a few of these several times in a row, you start to see a pattern, and then the magic "Aha!" moment comes. Unfortunately, I sent in a $35 money order that would magically make me a millionaire in 90 days before I had the "Aha!" moment. Weeks and weeks went by and I still don't have the information I paid for. So, I am calling this the $35 scam.
Here's the pattern: After I sent in the money, I started getting similar high return offers in the mail (using different methods for example another one used currency re-valuation scheme also bogus). They had a couple of characteristics in common. For one, they were all $35. That is a comfortable amount of money for most. Not too much to be unaffordable, and not too small to give the impression it is worthless.
The other characteristic is they seem to be from the same part of the country Arizona USA, but using different PO boxes. Perhaps it is the same person or persons behind this scam, or perhaps several different companies using the same bad advice or "business plan".
The last common characteristic is that for $35 you are getting information so lucrative you can make millions within several months time using various methods. The one I answered claimed I can net millions within weeks of using his system. The system is supposedly easy to use with simple template "forms" and a few hours work on the phone and at the bank. He even included a sheet of (perhaps bogus) results which supposedly netted him $3,511,538 in a few months time. Over six weeks months went by and I have not received any such information or package in the mail.
Even a few days after I sent the money order, a light bulb went off in my head. Why would someone spend thousands of dollars on a mail order campaign, at $35 a sale, if this guy knows how to make millions of dollars for a few hours easy work? Right after that thought I got a chilly feeling oops. There goes my $35 "donation". The offer was just to get me to send in $35 which was not too painful considering this guy can tell you how to make millions in a few weeks time doing simple paperwork and bank transactions. Think about it if you knew how to make that much, would you sell it for $35! No, you would sell it for a lot more if you knew that secret, if you even sold it at all!
That is where common sense comes in. No one in their right mind would do this. A secret is secret, so no one is going to tell you for free or a ridiculously low price. It's not worth the effort or cost of a mail order campaign, unless you are selling a back end product as well for a lot more.
Here's the moral of the story to avoid getting caught in these "scams": (1) If an offer promises riches for a low price (or ANY price), beware! (2) Be wary of PO Boxes only, especially if there is no phone contact number. (3) Enter the name of the company or opportunity in Google and check them out before sending in any money. Quite often you will hear of others who got ripped off already. (4) If they ask for a personal check only, no money orders beware they may try to rip off your checking account with bogus checks.
Update I finally did the the package in the mail after eight weeks it was a small booklet that is really a "how to" manual for a mail order business. The "template" is basically using personalization or he how he calls it "deep personalization" on your mail order pieces to increase response rates 2 or 3 fold. Sounds good, but you need a mail order house that is willing to do the personalization on the mail pieces, and you need to risk $400-500 to test this out. The three main costs with mail order are: printing, postage and the list. All three need to be optimized for the campaign to produce profitable results.
What bothers me the most about these "$35" mail offers is that they are not upfront and honest about what they are promoting. Rather, they make it sound as if you are filling out a one page form, or doing something magical that will make money appear in your mailbox. Folks, these offers are all about the mail order business. That's it! You can make profits, but margins for error are slim.
The $35 Scam and Common Sense
By: Chris J Guli
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