The Basics of Blogging and Web Site Creation - Part Two: Introduction To Keywords -TOP Article Submissions

The Basics of Blogging and Web Site Creation - Part Two: Introduction To Keywords -TOP Article Submissions

Okay so now we know content is king. And of course since we are creating our own blogs, (remember blogs is short slang for Weblogs - which is what their "formal and official" name is), most of our information is going to be "unique" and "Original". Yet every now and then, since we are only human, and since we simply cannot "create" more and more information, we will copy information from other web sites. That is cool. There is no problem with that, UNLESS, you decide that "copying" and/or "linking" is simply better and forego writing anything.

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Now let me make this clear. If you are offering a service to people, where your main business is to offer out links to other places where people can get information, in other words you are a repository where people come to get links, because you already did all the research - that is fine. Because what you will loose in content, you will make up in "eyeballs" and "hits". Remember the end result of good search engine listings is just that. MORE HITS - MORE EYEBALLS - MORE PEOPLE VISITING. And content is not the only parameter an Search Engine looks at. Not by a long shot.

This is a critical point to keep in mind. Everything we will talk about, every method, from content to email to lists to whatever, (hehe my most unfavorite word in the English language pops in - Whatever - see my post on that word in my blog), has but one goal in mind. To consistently and constantly increase and build your website "hits". To make sure you have an ever-growing "fan" club "motivated" because of the service you are offering, to come back. So please differentiate between the end goal and the methods. Content (discussed in our first article) is a method towards the goal of getting listed in a good position on a search engine, and the goal is to have people use and come to your web site or blog, and create a "buzz" about it. (We will talk about this much later in our series.)

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Let us go back to content for a moment. Here we are talking about something that all writers know about and are familiar with. Text, words, phrases. Original, unique text.

So in order to continue on our own fairly logical path, we will now concentrate on the "text" and what has to be in it. Which brings us to the subject of "keywords". Before explaining just what these are and either their importance or total invalidity and worthlessness these days, (and this is up for debate) let us define keywords more carefully.

If you have a website selling hair beauty aids, you will want to sell your material writing content around what you are selling. Obviously if you write something about the difference between different models of dishwashers, this is not going to relate to the "subject matter" and content of your site. So you will write articles around your hair supplies. You will write articles on good hair care, on how to dye your hair, how to get rid of split-ends, how often to shampoo etc. etc.

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