As this economy slowly moves along the travel industry has been hard hit with lack of business and cuts have been made in all areas
. If you have a job in this industry you are aware of the vise tightening and want to find ways for developing more customers.
It may seem there is no good way to go about increasing your customer base in order to expand business a bit. In reality you have a very budget friendly marketing technique well within your grasp that you can put to work for your company.
There is a very efficient way for you to market your business through promotional products. In the travel industry you could give away promotional pens to your clients as they leave. Promotional shampoos and soaps would also be very appropriate for promoting your business, along with being a very useful item for the customer. The pens will travel with them and they may pull them out in front of others as they talk about their travels, thus showing your business name to everyone there.
Email marketing could be another effective way to promote your travel business, just collect the email addresses of clients and send them reminders and offers on a regular basis. If coupons and discounts aren't your style then you could do travel tips or some other thing, just to keep your name in front of there eyes so they can think about the next trip.
What you will find is that small repetitive reminders like promotional products and e-mail advertisements are the best way to keep the focus on your business and offer a very effective and inexpensive means of advertising for your business. The little things can really add up, so keep your business jumping with small promotional products that your customers can take home with them to help promote your business.