The Best Seo Strategies - What Works And What Doesn't

Google search engine optimization has changed a lot in the last 15 years

, but it remains the most effective method of getting your site to the top of the Google search engine (and on to certain success). But there are so many out of the ordinary SEO methods currently being employed today that it can be hard to tell which are the most effective. You will hear a lot of so called gurus out there telling you that the best way is to basically spam yourself to the top, but this never works. Even if it does catch you a few days at the top, Google's bots are advanced enough today to tell the dummy sites from the ones that are worthwhile. And they dont value spam. So strike that idea from your SEO repertoire right away.

Other method you will want to steer clear of in the SEO world is that of keyword stuffing. Stuffing is when your content has numerous keywords used over and over again in the hope that it will outperform other site based on frequency of use rather than relevancy. Again, this is a bad idea in the Internet marketing world. In fact, it can catch you blacklisted, which means no search engine will list you until you catch the matter taken care of.

With all talk of these tactics that just dont work any longer (and many say they never did), what does work in the world of SEO? To way out that, you will have to turn to the most common form of SEO that is in existence today: the public networking system. Community networking sites are part of the Web 2.0 experience. The ones that are successful - sites like Facebook and Twitter - are successful because they have millions and millions of users with a wide mixture of interests. It is easier than ever to target a keyword and have personalized access to thousands of people in your target audience within minutes. Once you realize who they are, it's easy to market to them. And once you are marketing to them, you are well on your way to bumping your site up to the top of the search engine ranks.

In addition to this, the Linkwheel strategy for building backlinks is also a form of SEO that gets your site to the top of the list for your respective keywords in a matter of days. What is a linkwheel? A linkwheel forms when you have five or more Web 2.0 sites that point back to your site. You bring content and a link to your page; that content is accepted; and before too long, your site is getting the best exposure, and the best ranking, that it ever has.

by: Gen Wright

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