The Facebook Route to Social Marketing - Few Handy Tips
The Facebook Route to Social Marketing - Few Handy Tips
1. Prepare the business card:
In case of Facebook this means your profile and the Fan page. This is quite obvious actually. Before you contact anybody for a personal or professional liaison, it makes sense to update your profile page. So make sure that your Facebook account is updated with your business and personal details. A target oriented fan page should help you pull fans more conveniently.
2. Make it more personal:
One section which demands maximum attention includes the veterans of your industry. However while you try to befriend them, make sure you adopt a personal approach. I.e. leave personal messages like your last article was really an eye opener, etc. Similarly once you are in the loop, keep the communication channel active my leaving comments on their recent activities and more.
3. Check the attachments:
Your network on Facebook need not be limited to just your friends. Check their attachments i.e. your friend's friends. Look at their profiles; they could well be part of your target audiences. Send friendship requests, but again do not forget to introduce yourself and drop a personal message.
4. Target larger bunches:
This can happen by joining groups with similar interest. Deploy your industry knowledge to search the groups with people from your target market. Start participating in the group discussions and thus create an introduction platform for you. This platform will gain you the next chain in your network.
Another way of doing this is by establishing connection with those who share similar background as yours. This could mean same school or college or company and so on so forth.
Read more at [http://jenesysgroup.com/blog/social-media-marketing/facebook-route-to-social-marketing--few-handy-tips/]
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