The Most Basic Of Rubber Wristbands Is The Most Popular

The Most Basic Of Rubber Wristbands Is The Most Popular

For the past six years, rubber wristbands have been a worldwide fashion trend. The most popular wristband styles are the basic debossed rubber wristbands.

The most economical style, the debossed rubber wristbands follow the lead of the classic yellow Livestrong wristband that started the entire rubber wristbands phenomenon. The simple yellow rubber wristbands, debossed with the word Livestrong became an international icon almost as soon as it was released. The yellow wristbands feature the message imprinted into the surface of the bands. It's a "no frills" design that exudes a simple, timeless quality to quietly make its point.

Professional cyclist Lance Armstrong's determination is the driving force that turned the debossed rubber wristbands into a worldwide symbol of hope. The wristbands were a testament to Armstrong's successful battle with cancer. He underwent surgery and chemotherapy after being diagnosed in 1996 at age 25, and given a 40 percent chance of survival. With his cancer in remission, he went on to compete in the Tour de France, a 2,000-mile annual bicycle race considered by many to be the most difficult in the world. The yellow color of the rubber wristbands represents the yellow jersey traditionally worn by the leader during the race.

When Armstrong and Nike introduced the Livestrong rubber wristbands in 2004, he had already won the Tour de France six times. (He won a record seventh time the following year.) Following Armstrong's lead, his fellow cyclists soon joined in wearing them. Soon, athletes around the world were wearing rubber wristbands, and the fashion quickly spread to the general public

Since their release more than six years ago, the Livestrong rubber wristbands that generally sell for only $1 each have raised hundreds of millions of dollars for cancer awareness and research programs. Many other charitable organizations began offering their own rubber wristbands in different colors once they saw the level of success of the Livestrong band's presence in the marketplace.

Today, with the plethora of worthy causes represented, just about every color of rubber wristbands available now stands for multiple causes. That means the only sure way to be able to tell what specific colored rubber wristbands now represent is to ask the person wearing them. That gives the wearers an opportunity to explain the cause that the wristbands represent. They have a chance to persuade other people to join their cause.

Other styles of rubber wristbands also are popular. These include styles such as the embossed rubber wristbands that raise the lettering above the band, essentially the reverse of the debossed bands. Silk screened wristbands are an outstanding way to exactly reproduce corporate logos and text, because they print the message directly onto the flat surface of the rubber wristbands.

Debossed rubber wristbands remain the most popular design because of their simplicity. A classic and effective communications device, they don't need added flash to make their point. They offer an uncluttered design that puts the emphasis where it should be on the message they carry, not the style of the messenger.

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