The Story Of Mizuno Running Shoes

During the past 100 years, Mizuno running shoes have led the race in top-of-the-line footwear

. Starting as a small shop in Osaka, the Mizuno brothers began manufacturing the best running shoes they possibly could. They found much success in Japan and then started selling in the United States.

After Mizuno found success in Japan they decided to expand. In 1980, they began selling their athletic footwear in the United States and almost every Mizuno running shoes review was fantastic. Even to make them a top contender when it came time for the 1992 Summer Olympic Games in Barcelona, Spain.

Mizuno's wave technology makes use of a wave plate, which provides excellent cushioning as it disperses the force of impact across a larger surface area. In fact, the Mizuno Wave Rider first won the coveted Editors' Choice award from Runner's World magazine in 1999. It is still one of their most popular models.

Another bestselling Mizuno model is the Mizuno Wave Creation. It is SmoothRide Engineered: the solid rubber forefront outsole provides durability and flexibility. This shoe has won awards in 2002, 2004, and 2006.

Next, in 2005, the Mizuno Wave Inspire running shoe was awarded the first ever 'Best Debut' award from Runner's World magazine. The shoe is also SmoothRide Engineered and was designed to reduce shock and increase flexibility as the shoe goes through the running cycle.

For the past 100 years, Mizuno has been a widely celebrated company. And, in return, they have done what they can for other athletes, including women athletes. This is just one of the many reasons that Mizuno women's running shoes are such great sellers. Women who run love the Mizuno Wave, SmoothRide and Biolock advances in running shoe technology.

by: Rex Freiberger

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