The Two Major Factors For Seo Link Building And Keyword Research

The most essential thing for any website is to have the maximum volume of Web Site

Traffic to the site and therefore it becomes essential as well to get a better ranking on the search engine result pages. The fact is that about 80% of the total web traffic is generated by the search engines and therefore the search engine result page ranking becomes a very important concern for any website. And each and every website always tries to achieve that goal to be with the top ten ranking on the search engine result pages. Thus it is quite natural that to be within the top ten ranking on the search engine result pages is the most profitable position for any website. But to achieve that goal is not an easy task and there are several factors to work on if you desire to increase web traffic to your site or to get within the top ten ranking on the search engine result pages.

The fact is that to get within the top ten ranking on the search engine result pages the main thing which is needed for a website is to work on the Search Engine Optimization for that site. The Search Engine Optimization for a website is the process of increasing the popularity of a website to make it more visible to the search engines and the search engine users. On the other hand there are also other factors for the proper optimization for a website. To start with the Search Engine Optimization for any website it is always better to start with the keyword research. The keywords or key phrases are words or phrases that are used by the search engine users to look for any information on the internet. Every day millions of keywords are searched for over the internet but the fact is that among all these keywords which are searched more often than the other ones. Therefore the best thing to do is to choose such keywords or key phrases which are quite popular with the users and are searched daily a number of times. These keywords are more popular than the other ones and therefore there is a lot of a competition with these keywords and therefore it is essential to concentrate on the other factors of the Search Engine Optimization as well. When you have a strong optimization technique backing a popular keyword for your website it is certain that the ranking of the site would increase automatically on the search engine result pages.

On the other hand another factor for the Search Engine Optimization, the link building is also considered to be a very essential factor to get high ranking on the search engine result pages. In fact the links are taken by the search engines like votes in the favor of the site provided by other sites. It is considered to be the heart of SEO as this is one of the best process of popularizing a website. But though it is true that the ranking of a site on the search engine result pages but in this respect it does not mean that if you have bulks of links for your website your site would get better ranking on the search engine result pages automatically.

This is the thing one should always keep in mind while working for the link building for any website. Similarly it is essential not to stuff the website with keywords as it is taken by the search engines as an attempt of manipulation.

by: Terisa Gallion Garick

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