The right product for today's economy

Gaining a competitive edge in today's economy means having the upper hand when competitors don't

. This means that EVERY marketing advantage has to be used, and sometimes that means following a proven recipe for success.

In an economy that demands every advantage, a proven recipe for success is crucial. Many brands feel that they need to replicate every facet of their business in exactly the same fashion to guarantee this success.

The brand name that people recognize to represent one product cannot be compromised. In the view of the parent company that brand name must ALWAYS be accompanied by a cookie cutter look and feel that has been specially designed by the parent company to enhance the successful marketing of their product.

In cases like this, the pattern for distributorships is a franchise. In a franchise, EVERY aspect of the business is strictly regulated and outlined by a predetermined set of rules. But what if you have creative ideas for a product that you don't want to be limited by anything except your own imagination? What if you want to augment a business that you already have with a product that someone else invented? In this case obtaining a LICENSE to make that product is the solution.

One company that offers a license to sell a product that has many applications in many markets is Speaking Roses. The product they sell is a patented process to emboss custom text, personalized messages, photos, or company logos directly onto the petals of live or silk flowers. People who give flowers for all the usual reasons birthdays, Mother's Day, Valentine's Day and holidays can now add a unique and refined touch to them that creates a striking visual effect, and also allows the sender to convey meaningful messages that aren't always conveyed when one simply sends flowers.

Flowers with a message embossed right on them can also be used for things that they haven't been able to be used for before invitations, announcements, advertisements, everyday greetings you name it! The only limits to their uses are one's own creativity and imagination.

So if you feel you have the imagination to use a license like this to change your life, check out the business opportunity at www.speakingroses.com .

The right product for today's economy

By: Rene

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