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The trend of China Top ten ebook industry in 2011

The trend of China Top ten ebook industry in 2011


The trend of China Top ten ebook industry in 2011

Price and to diviede to pattern decide the eBook Reader industry success, piracy is nightmare of the market.

At the beginning in the United States, price and eBook Reader's development is that content business and it divided into the core problem platform game, after more than two years of debate is still not calm. For China market for e-books, pricing and into question more complicated. Because eBook Reader 2.0 pricing and into model is mature, first impressions are most lasting. And the more eBook Reader 1.0 market demand and prices start conforms to the traditional industry chain into a fair deal principles. The formation of industrial chain with ebook 1.0, pricing and into mode will become upstream content business, flat Taiwanese and downstream terminal business first to solve the problem.


Unlike the us, China's pricing and into involves a multi-stakeholder subject. In addition, eBook 2.0 pricing and into patterns affect people's judgment, more eBook reader 1.0 increased the complexity of the problem. As for traditional publishers speaking, pricing and into mode of digital transformation decides success or failure. If ebook 1.0 pricing is still dominated by 2.0 model, then the value of traditional publishing is distorted, and press enter eBook market enthusiasm will serious setback, digital transformation will face failure. Only by content publishers and distributors formed the pricing and into joint leading results. It's reasonable mode This model will be fully reflect the interests of published square, and ensures that each link appeal win-win, laying the foundation for the benign development.

In addition to pricing and into mode, piracy will also is another focus in 2011. Relative paper books, ebook piracy of piracy has greater convenience and wider dangers. Because China's relevant laws and regulations, the imperfection of the virtual space piracy has become a scale organized gray action.

Some file-sharing class platform has been able to free legal control whether outside, will face how of situation, and how to take effective measures to curb piracy, how to avoid the spread of digital publishing and music digital mistakes of the ebook repeating, these will become the focus in the industry in 2011.
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