Think Outside the Box: Guerrilla Marketing

Think Outside the Box: Guerrilla Marketing

Guerrilla marketing is a relatively fresh idea when it comes to using it on the Internet. It is referred to as an unconventional means of getting a company's name out in the public. Many businesses choose to use guerilla marketing because it is very cost effective if not free. The tactics that you choose to use are very creative and are, for the most part, fun to come up with. Here are a few examples and possibly some good ideas companies to try:

Force them to visit your website Be very cautious when doing this! Every time you use a public computer, set your URL to the homepage. This could easily work in a library or lab room full of computers.

Leave your mark on money Get an ink stamp with your company information or URL and stamp every dollar you use. This way, people see your URL, and visit! This works especially well if your company is centered on cash.

Give away prizes or run some contests Advertise a contest on your website for free promotional space or endorse a contest in your city for free products or services. Also, you can use radio, TV, or outdoor ads.

Out-of-the-norm advertising This term is used to describe all sorts of free places to advertise. You can purchase t-shirts that promote your product or service and wear them everywhere. Put bumper stickers on every car, motorcycle, scooter, bike, and tricycle you own.

Look for niche places to advertise. It helps you far more to advertise to the fewer amounts of people that are for sure interested in your product or service than to the masses that may or may not care what you have to say. The movie theater is relatively inexpensive and can be very profitable if you choose your movies right.

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CODANK is a top Charlotte Web Design and Internet Marketing Company located in Charlotte, NC. The company is dedicated to providing a broad range of web design services. CODANK specializes in Search Engine Optimization (SEO), Graphic Design, Online Marketing, and Web Design and Development.

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