Top 3 Tips On How To Build Profile With A Book
Weekend At Profile Profits: 3 Tips On How To Build Your Profile With A Book
Over the weekend, I attended a little seminar held by Dale Beaumont called Profile Profits and Dale Baeumont is a very, very successfulhes one of the best-selling authors all across Australia within the business category section for his Secrets Exposed series. And his Secrets Exposed series have just traveled across the world particularly in Australia where hes interviewed numerous successful experts from property, all the way to male entrepreneurs, to female entrepreneurs, anything that you can think of.
So in todays video, I want to share with you the three top things that I learnt just from going to the seminar and what things Im going to take away as well and implement into my business. Potentially if youre looking to do a best-selling book, you can do this as well.
3 Top Tips I Learned From Profile Profits
Know Your Target Market Through Survey
The first thing was to actually to think about what type of market youre going to be targeting in and you want to write a book thats going to be targeting to a particular market.
I see a lot of people just go in there and potentially write a book to be able to get a profile and become an author but they dont realize what kind of market theyre targeting at and Dale went quite a lot in detail about how to go about researching and looking online. And, a lot of people nowadays dont realize the power of using just simple Google to be able to generate some results and get a survey done. What Dale talked about was to get a ad say through Google Adwords.
What you can do is get people click on that ad and jump over to a survey landing page and through that survey landing page, ask them exactly what they want, what they want to learn about. And thats how he was able to generate a lot of results basically from the market finding out what the market wanted and put this other book together. So thats something that I learnt really, really its important to survey your market.
Write A Series Of Books -- Not The Thick Ones!
The second point is if you want to be a best-selling author, you dont want to just release one book, were talking about releasing series of books and the most important thing about releasing series of books is that people, once they read your first book, maybe interested in buying another book, but its not about that but its about continuity of actually the books.
So he talked about dumping down on piece of paper say five different books that youre going to create. Potentially 5 books to start off with because youre going to think about writing a series of books. And the importance to doing that is not many people are able to think about writing 300-400 page book in one time and you dont want to overwhelm the person reading the book.
Apparently, the most successful ones, the most successful books were really, really short ones they go for about 40 to 60 pages. If youve heard of The 1-Minute Manager, Who Moved My Cheese?, all written by Spencer Johnson theyre very, very successful books as theyre very short but there are also a series of books as well. So I thought series of books and Dales written 15 of these so you can obviously see why hes successful.
Know The Basics Of Self-Publishing
Hes talked about publishing it yourself instead of getting book company to be able to publish it for you. And, its not just because of the cost wise but also too you have a lot more control and also you can obviously get a lot more profit margin. Say for example instead of receiving say 90% of the profits when you publish the book yourself, you may only receive about 10-30% of the profits and its a substantial margin when youre looking at turning over quite a number of books.
Dale has successfully sold over 200,000 of his books across the market. So you can imagine if you had sold 200,000 of these books to about $30 each, you can imagine what the profit margin would be compared to say doing and getting someone else to print the books for you.
So I think those are the three things that I learned over a whole day and I really, really had a great time with Dale. It was really good and I hope that youve taken some points away. If you want to be a best-selling author, its very, very important to follow some of the steps that Dale has. You can check out how he does it as well at GetPublishedTV.com and Dales talks quite a lot detail about how to get a book on scratch to becoming a best-selling book.
by: videomarkster
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