Top Entrepreneurs In Uk Reveal The Best And Worst Sales Pitches

Securing quality business appointments is crucial in terms of success and profitability of a company

. You're over the cold calling stage, yet your firm still depends on your strategy to be able to pitch effectively and successfully.

Some top entrepreneurs in United Kingdom, themselves no longer strangers when it comes to sales as well as being sold to, share their experiences with sales pitches: the best, the worst and some tips of course.

1)Dan Somers- Managing partner of the Boundary Capital, private investment group ( http://www.boundarycapital.com/about-us/ ) and former CEO of VC-Net, a video conferencing/telecoms firm in UK.

The Worst Sales Pitch: A telemarketer kept calling trying to sell him financial products. The former managed to get hold of his mobile number and even went to great lengths to avoid screening process just to get through to him. Obviously, Dan felt being stalked.

The Best Sales Pitch: One of the best he got was a call from a charity. Apparently, the caller had really done his homework as he knew many stuff about Dan, but not that much! The caller has a pleasant approach, and although there was obviously the call centre sound in the background (and he was a professional telemarketer by profession), overall, Dan felt it turned out to be an amusing and interesting conversation after all. The caller is well-versed in terms of his subject even including where the funds will go, and where it will be accounted. It's not a charity Dan Somers had been interested in, but this telemarketer made it so pertinent to him.

2)Stacy-lea Golding- Investments Director and Founder of Premier Cru Fine Wine Investments

The Best Sales Pitch: So far the best pitch she's heard was from someone who also manages their PR. He listened to what they have to say, really took the time to look at their material and raised up on their most outstanding points and then shared with them what he is capable of doing. All in all, their PR representative showed them that he's clearly knowledgeable of what they're selling.

Top Sales Tip: If you sound bored and not interested on the phone, then forget it. If you yourself are not interested and engaging, why must your sales prospect be? Listen well so that you can ask the right questions. How can you tell that your business leads or prospects are becoming engaged? It's when they ask questions.

3) Jonathan Quinn- Managing Director and Owner of World First

The Worst Sales Pitch: Callers that don't cut to the chase right away each minute or second that passes by, prospects lose interest easily. Also, people who say that they can't reveal the price on the telephone but choose instead to come and set business appointments in person.

Top Sales Tip: When it comes to cold calling, it's best to suit the accent to a certain geographical area. Let's say if you have a British telemarketer selling to people in UK, then most likely you'll have greater responses. Also, prospects will most likely buy if sales persons tell them what they're doing and what it will benefit them instead of heading straight into their sales pitch.

by: Oliver Scott

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