Tourism from India, The largest Source market (A Review)

Tourism from India, The largest Source market (A Review)

A market that sends out over 15 Million Tourists and growing at over 10% each year. That's the Indian outbound Market. With the emergence of a Strong Middle Class, ever growing Salaries and more disposable incomes, Indians are today looking at new Destinations to travel to.

Imagine this that Till about 10 years ago, Indians were flocking to Thailand,Singapore and Malaysia. These destinations had made it easy for Indians to travel to these countries by relaxing the Visa Requirements. The reason was simple, Indians were helping the Local economies. These markets aleady has a strong Indian resident base so the main requirement of the Indian Travelers of Indian Food was automatically being met.

Then Bollywood started exploring other destinations. Switzerland and Mauritius were made the favorites and the Indians started traveling to Switzerland and Mauritius as they needed a new destination. So much so that today Indians are the Number one tourist arrivals in Switzerland.Imagine this with an average Indian Traveler leaving behind US$ 800 per person on shopping, what a boost the local economy gets, and this is just the Middle class traveler. The upmarket traveler who favour new haunts always leave behind more. Indians like the Chinese are compulsive shoppers, but Indians are not always looking for Cheap deals, the like to buy cheaply hence we bargain, and when we are ready to conclude our sale we bargain some more.

Indians are today tired of Singapore, Malaysia and Thailand and the usual Haunts. Now the same travelers are more informative and educated so they are looking at more experienced travel. Plus the largest MICE market in the world is looking at New Destinations. Heres an amazing statistic, on every flight arriving into Bangkok Thailand, there is atleast 1 MICE group. Imagine this Bangkok has connectivity from Delhi, Mumbai, Chennai, Bangalore, Kolkota and from each of these there are atleast 3 flights a day. Do the MATH. Thats the potential of Indian Mice.

Sensing this Tourism Boards from all over the world have started setting up shop in India, they all want a piece of this 15 Million Travelers Pie. Some of these are the same Tourism Boards who had said: "We dont need India Traveler" What made them change the mind is the number of Indians and the money that we leave behind on Shopping. For the sake of being repetitive an Average Indians leave behind appx: US$ 800 per person in Shopping which is more than any other nationality, so Indian travelers help the economy more than any other nationality.

The only issue with getting the Indian market to come to your country is availability of Indian Food, serve them the Indian Food, offer attractive packages and they would be happy to go any part of the world.

Travel Community globally should start planning to set shop in India as this market is going to be providing business for many more years to come, the more it grows the more you grow.

If you need help with the same feel free to contact us.

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