However, perceptions have changed greatly over recent times and the social aspect
of wearing tracksuits is now generally acceptable right across society as recreational and indeed everyday clothing. Of course there are occasions that still demand formal clothing, for example, the professional at work or in political and business life or playing certain games such as golf and tennis but for every day wear around the home and shopping tracksuits are acceptable. Since it is becoming more socially acceptable to wear a tracksuit young adults happily conform to this fashion. They like the style, the bohemian feeling and moreover the comfort of the tracksuit. Not only does it feel good but it looks cool chic in every aspect from design to colour and of course has peer approval.
The concept in general is approved socially and the exponential growth of this manufacturing industry is due to the increasing public demand for the product in question. The appropriateness of this clothing is no longer a concern and this is reflected in the spiralling sales of tracksuits both branded and non-branded. Branded tracksuits are very popular in the sporting fraternities whose image is all about marketing the game, Sponsors and business. Corporate image can be defined by a teams or individuals connection or association with certain branding and branded tracksuits of this can be expensive.
For the ordinary person who is neither a sports star nor a celebrity there is an Aladdins cave of tracksuits both branded and non-branded to purchase from. The prices are reasonable due to the increased production and sales of all types of tracksuits. This combination of quality and reasonably priced tracksuits means that the future demand will continue to grow as wearing them becomes more and more acceptable in everyday situations. Since tracksuits are fashionable as well as functional their appeal has become more widespread on a global basis.
The fact that tracksuits are worn as a fashion statement as much as a sports accessory or item of every day clothing has attracted a huge number of females to purchase tracksuits either from on line sales or retail outlets. This cross gender interest in tracksuits has had a massive positive impact on tracksuit sales and reinforces the socially acceptable side of the garment.