Video Marketing - How To Turn Your First Article Into A Video In 3 Easy Steps

If you are going to start using article marketing to promote your website

, an information product you have created or even an affiliate product, you might also be interested in creating a video as well. Video marketing is a new trend for website promotion and a lot of people are now posting many of their promotional videos on YouTube and other high-traffic video sites. You can use both article marketing and video marketing to promote your product, bringing you two different sources of quality traffic. But how can you do this without making more work for yourself, especially if you are writing your very first article? I'm going to give you three easy steps to follow.

Step One: Write Your Article

The first thing you have to do is write your first article. You should make it about 300 words or so. When you write your article, you want to think about how it can logically be split up over the slides of your video. So, I suggest you create three to four subtitles and flesh each one out with two or three sentences. This text-based article will be submitted to popular article directories such as EzineArticles.com or IdeaMarketers.com.

Step Two: Create Your Video

Now, you can repurpose your article for use in your video. You don't even have to rewrite the article. Go into PowerPoint or the Google Docs Presentation application and create the following: a slide for your title, a slide for your introduction, a slide for each of your sub-headings and a slide for your author resource information.

Add the title of your article to the first slide. Add a photo and a few bullets from your intro paragraph (if you have one) on the second slide. Then add sub-titles and bullet points to the remaining slides. You can add photos or other images to help enhance the text and make it more "interesting." Finally, on the very last slide, enter your resource information, especially the URL that you want viewers to visit.

Step Three: Record Your Video

Finally, use a screen recording software such as Jingproject.com or ScreenJelly.com to record yourself reading the article. Remember you should only have bullet points on each of the slides, not full sentences. If the presentation software you are using has the ability to animate bullets one at a time and have them appear as you are speaking about them. Just don't go overboard with a lot of animations. Once your recording is complete, upload your file to sites like YouTube, Viddler and Revver.

by: Gwen Tanner

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