Ways To Improve Your Sales Page

Anyone who has been marketing online knows that the lifeblood of a business is the traffic of a site

. More visitors equal more sales. However, here are some ways that you can tweak your sales page to improve sales without the need to get more visitors.

The first method is to personalize your sales page. Nobody wants to be sold to by a total stranger, but many people will buy what their close friends recommend to them. Therefore use your sales page to convince your audience that you are a personal friend who has their best interest at heart, that way they will be more likely to buy your products. Remember to speak to an individual in your sales letter, not to your whole audience.

The second method is to publish testimonials and comments from your customers. A good idea would be to publish both good and bad comments; that way prospects will be really convinced that these testimonials are real. When prospects see testimonials on your website, they will have the confidence to buy from you because human beings follow the herd mentality; when others have bought and proven it authentic, they will jump on the bandwagon and buy too. Make sure that you encourage customers that have already purchased your product to email you there comments in your follow up messages, and again encourage both good and bad.

Use visual representations for the problems and solutions that your product offers. Not everyone will read your text copy from top to bottom, but most people will pay attention to images on your website.

Offer quality bonuses to accompany the product. When you offer bonuses that complement your product, your prospects will feel it's a very good deal and it would be stupid to miss it. Be sure to state the monetary value of your bonuses so that people will be even more compelled to grab your good bargain. Make sure that your bonuses do complement your product, offering bonuses that have no relationship to your product could do more harm than good.

Lastly, ask for the sale! This may seen obvious but you will be surprised at how many people entice their prospects with the benefits of their product, sell to them with stories of how it will solve all there problems, even offered killer bonuses but forget to ask for the sale. Give a clear instruction on how to buy your product (e.g. "Grab this bargain today!"). Make your buttons stand out and have killer call to action not just "Click Here" or "Buy Now". If you need some good web buttons take a look at "The Ultimate Web Button Collection"

Now start converting more sales with those killer sales letters.

To Your Success

Steve Smith

Internet Marketing Secrets

Ways To Improve Your Sales Page

By: Steve smith

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