Web Design And Its Link With Seo
If you are interested in making a living online
, then you have to take into consideration two important things. The first is your web design and the second is SEO. They both assist you in making your online business a success. Thus, you need to know what role they play and why you should take them into consideration. So, when you start your business, you wont neglect them and incorporate them in your strategy to ensure your success and get the best possible results. If you lack, then the chances are that you wont be able to get the best out of your website.
See, your web design creates your business image. If it looks good, your business will look good. If it looks ordinary, your business will look ordinary. If it looks bad, your business will look bad. Thus, to ensure that you dont lose your potential buyers, you must pay a lot of attention to your web design. Your web design not only helps you convert visitors into buyers, it also helps you get good rankings in search results on your desired keywords by implementing the best SEO tactics. Thus, you have to keep in view the guidelines of search engines when you create your web design.
Now, let me ask you this: When you want to search something online, what do you do? Your answer must be that you go to Google, type in some relevant keywords and search. Google then shows you results based on relevance, i.e. relevant to your keyword. You then visit different websites to see which site has what you need and which site can professionally take care of the matter. This process takes a few minutes and in the meantime you open and close many websites that you think are not professional.
Well, the same thing happens to you. To find your product your target market will Google some relevant keywords. Well, what if you dont appear high in search rankings, what will happen then? Nothing will happen, only that your target audience will go to your competitors websites. If you dont want that to happen then you have to take Search Engine Optimization or SEO seriously. SEO allows you to improve the ranking of your site on your desired keywords. This enables you to reach your market right when they need your products or services. Plus, the best time to reach your market is when they need you the most and SEO allows you to do just that.
Now, an important thing to note here is that even if you appear on the 1st page of the search results and bring tons of traffic to your site, you still you wont be able to convert visitors into customers if your web design doesnt look professional. Your website has to be effective in order to make sales.
So, now you know that web design and SEO are connected. You need both of them to be effective to succeed online. If one lacks, your entire business will suffer.
by: Alan Ford
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