What Is Live Chat Software and Why Do I Need It?

Some might ask, what is live chat software?

Live Chat software is a system website owners can install on their website that will allow their customers to contact them while their customer is looking at their website. Live chat software is most beneficial to websites that sale some type of product.

Why should you put a live chat system on your website?

The simple answer, encourage sales.

When customers come to your website and have a question about a product, they usually want an answer right away. If they are unable to get their questions answered, they will likely go to another website and possibly buy from them.

Live chat gives your customer the ability to get "instant gratification" so to speak. Your customer clicks the chat button and they are immediately connected to you, so you can answer any questions they have. Once your customer is satisfied, he or she is very likely to purchase from your website.

It also gives your website credibility. Even if the customer does not use the chat feature, they can feel confident purchasing from you, knowing that if there is a problem, you are there.

With people's busy schedule these day, chatting online is becoming more favorable to buyers. Instead of sitting on the phone trying to get answers, customers can ask a question and continue with what they were doing. Your response is displayed on your customer's computer monitor ready to be read at your customer's convenience.

As a website owner, you might not be able to afford having a customer service agent sitting by their computer waiting for someone to ask a question. I would recommend that you find a live chat system that allows you to communicate with your customer from your cell phone. This allows you to personally be the support agent and still go about your business with ease.

What Is Live Chat Software and Why Do I Need It?

By: Frank Quinn

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