What Is Search Engine Marketing?

Search engine marketing (SEM) is an Internet Marketing strategy

, which helps increasing products / services / websites visibility over Internet whereas making place for websites over search engines like Google, Yahoo, and MSN. Search Engine Marketing has been done using contextual marketing, search engine optimization, paid marketing, and paid Ad placements. Herein this article we puts light on all these parts of SEM:


Contextual Marketing: It is type of e marketing in which pages are sponsored to the user based on the search regarding product, services, or industry.

Search Engine Optimization: In this form of search engine marketing, Website is optimized to increase its visibility over search engines like Google, Yahoo, MSN, etc. Herein, the work is done to bring the Website at the first page over Google, Yahoo, and MSN so that more traffic and customer will reach to the concerned website. The main work done during Search Engine Optimization is keyword stuffing in Website content based on the product / services. Keywords are stuffed as per the keyword search volume.

Paid Marketing: it is an another part of search engine marketing in which other Website owners and blog owner are paid for placing ads of other brands on their Website / blog and for this they are paid whenever any visitor will click the ads given on their Website / blog.

Paid Ad Placements: In this form of search engine marketing, banner / text ads of products or services are created and placed over the Websites having good source of regular Web traffic. Ads are created in much lucrative way so that the user will click those ads. As soon as the visitor will click the ads, he or she will be directed to the related Website increasing the visitors counter for that Website.


Afore listed are some of the parts of search engine marketing or SEM, which now days has become an integral part of online businesses. Thinking without this way of e marketing is not feasible when the competition in the market is at peak. If you want to stay ahead from your competitors and want to get high return on investment then you must take advantage of search engine marketing strategies otherwise seeing your Website amid the first page over Google, Yahoo, and MSN will become a dream. Search engine marketing is the only way to attain high rank and visibility over Internet and for getting high sales.

by: Alam Fathi

POST COMMENT

Wooden Garage Doors - The Ideal Way To Maintain Them Gains Rapid Raw Material Prices By Enterprises To Explore The Road To Warm - Wafer Check Valve How To Improve The Security Of The Hard Disk Broadcast System - Digital Broadcast Systems, Security Ybglob Is Offering Website Promotion Strategies With Affordable Prices. The Need For A Car Accident Lawyer Left To Right Personality In Mind In Europe - Car Door Unlock - Door Unlocking Tools Clear Plastic Hangers - Suggestions for Purchasing Long-lasting, Affordable Discount Plastic Hangers Take A Green Vacation With Arizona River Runners Plan On Riding A Motorcycle? An affordable Pet GPS - Superior To Dog Microchips Replacing Your Garage Door For The Right Reasons Eleventh Five Key Engine Of Industrial Development And Market Forecasts - Internal Combustion Tips - General Motors Quick Weight Loss Diet Plan