What Makes Maternity Wear "Designer Maternity Wear"?

While the word "designer" broadly refers to a person who comes up with a concept

and goes on to create something with that idea, when used in conjunction with clothing, the word is synonymous with couture, international clothing labels, glamour and generally money! On the flip side, the term maternity wear has in the past conjured up images of dowdy, frumpy lingerie that needs to be endured for a period in your life. Team it up with designer and what a difference! Everyone wants a coveted piece of designer maternity wear. Here's how to get it and why you need it!

Maternity wear refers to lingerie which is specifically for pregnancy and breastfeeding and covers bras, underwear and nightwear. It is designed to support and expand, be functional and practical during your pregnancy and beyond. Thankfully there were some designers out there who became pregnant themselves and decided something needed to be done about the boring black and beige maternity wear on offer. There was no way they were going to wear anything less than the sexy, gorgeous lingerie they were used to wearing. And why should they? Whole companies are now dedicated to the design and manufacture of designer maternity wear. Made from sumptuous fabrics, embellished with exquisite laces, diamantes and frills, in a range of cup shapes and with matching underwear and nightwear, even people who are not pregnant are stopped in their tracks while browsing the lingerie boutiques.

Just because you are pregnant does not mean that you don't want to feel feminine and romantic or perhaps sexy and sensual. Any woman who enjoys pretty lingerie will know just how fabulous you feel and what a difference it makes to slip into something stunning. Designer maternity wear has that same effect. The huge amount of research and development that goes into choosing technologically advanced, supportive yet sensuous fabrics is evident in the collections available these days. The designer element of today's maternity wear is encompassed by the use of these modern elegant fabrics, the extra development that goes into the actual design and of course the aura surrounding the brand, which will be created through large, lavish advertising campaigns and brand development.

This must all cost a whole lot extra then, I hear you ask. The answer is "no". There are companies out there specialising in top of the line, fashionable and functional designer maternity lingerie that have made sure their collections are readily available online and in reputable boutiques world wide at accessible prices. These companies recognise the absolute need for a woman to feel empowered and strong at this very changeable time in her life. They realise that though designer maternity lingerie may be only small, small things make a big difference!

What Makes Maternity Wear "Designer Maternity Wear"?

By: Lisa Ebbing

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