Why Article Marketing Is The Best Free Option

Why Article Marketing Is The Best Free Option

With internet marketing changing and developing over the years is there any way you can still get free traffic and advertising? There are a few ways I want to concentrate on the best way. In my opinion the best way to attain free traffic is article marketing. Not only are you warming up the readers to you and your products, you also get direct traffic and back links from the article directory. If other webmasters like your articles they can publish them on their own blogs and websites increasing your exposure as well as your back links.

When writing an article remember quality is your first priority. If you write a weak article the directories will reject it. Both a waste of your time and theirs. If a weak article sneaks through a few article directories most readers will hit the back button and find another article to read. You won't be getting many visitors from a poor quality article. Another thing you will want to focus on is the keywords of your article. Try getting them in the title and prinkled throughout the article body and also in your anchor text in your resource box. The search engines love this and if done tastefully it will help your readers focus on those keywords and lead to higher click through rate.

Your resource box should be short and should focus on the benefits to the reader. For example: Click here to buy martial arts supplies now. Will be much more effective than Bill Meyers has be writing online for 5 years. He is a martial arts instructor who runs his own school. I see all kinds of articles with this type of self focused resource box and from my experience it doesn't work very well.

There are a few methods to marketing your articles. You can write an article and place it at your favorite directories. You can write an article and use a software or an article submission service to place it at hundreds of directories. Or you can write one unique article per directory. The unique article per directory works the best if you have the time to do this. The other methods are good also. It's a matter of preference. With Google's panda update however it is even better now to write one article per directory.

There you have it the benefits of article marketing come down to warming up your readers before they even see your web page. Exposure to readers from the article directories. Back links from the article directories. When your articles are published by other webmasters exposure from their audience as well as back links from their websites and blogs.

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