Why Use A Website?

The immediate popularity of the internet as a social networking

, education and business tool paved way for the rise of web pages that enable its users to strengthen their positions in this environment. In its simplest form, a website is a collective term for web pages, videos, images and other digital assets that are combined in a Uniform Resource Locator (URL), that consist of one domain name in an internet protocol based network. A website is usually hosted by a single web server that can be accessed through the internet or a private local area network. Today, many businesses, educational facilities and even individuals make a website in order to facilitate their activities over the internet.

The importance of a website is always dependent on the reasons why a person wanted to have one. Yet, whatever reasons that might be, having a website can provide several benefits for a person or for an organization. For instance, if you have your own business, your presence over the internet is as important as you have your own store because it is within the web where you can advertise your services and nearly anything about your products for potential customers to see. Nonetheless, a website is also a good place to inform, communicate, and provide support to other people.

By now perhaps you are thinking that you wanted to make a website of your own, but what's holding you back are the thoughts that you are not familiar with it, and it might be too hard. Creating a website is not as hard as it actually looks. You have the option to make it yourself, or you can simply hire a web developer to do the job for you especially if you are thinking of creating an advanced business site. Still, if you intend to use such site for personal purposes, you can start looking for online tutorials to get a jumpstart of the things you need to know.

The first thing to do is to plan for the website you want to make; include in your list the domain name, the hosting site as well as your target audience. Once you are through with the planning stage, you can now create your own website. You can either get a website building program if you do not have a keen eye for design ability and you intend to use the site for personal purposes; learn a programming language (HTML, XHTML, CSS, JavaScript) and start everything from scratch; or use a free static site generator. Most of these options can be purchased or sometimes comes free online.

In order for your website to rank well in search engines, use strong keywords in your site so that whenever your audience type such keywords, your site will immediately come on the top of the search engine page; however, try minimizing the use of these keywords on a certain level as over doing it can affect the quality of the contents of your website. Then, upload your website on your chosen web host. After uploading your website, test drive your website; a usability testing can help you identify the areas within your site that needs improvement and clarifications. Also, try submitting your site on search engines to advertise your services, or you can also take part on blogs and forums to generate more traffic.

With these simple steps you are now on your way to make a website. These are just few of the basic steps to consider when it comes to developing a website; there are still other information needed to be learned in order to successfully run a website. Always take into attention that the website you are about to make have specific audiences; think about their needs and circumstances, and try to make their navigation easier. As such, it is important to strive for something that could be beneficial not only for you but for your visitors as well.

by: Tem Balanco

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