Write Ads That Attracts Eyeballs, Clicks And Earn You Sales

Advertising is actually selling in print, which means that you should use the same

words as you would use when you are on the phone or sitting with a prospect, convincing him to buy something from you. In the process of selling, you should explain what you are selling to someone who might buy.

Here are some tips to write better ads.

1.Include the keywords in your ads. At first look, the prospects will know that this ad is relevant to what they are looking for. To enhance this efficiency, you have to create different ads for different keywords.

2.Ensure your ads list the benefits first, followed by the features. Features describes your product how big or small, what it includes. Benefits are advantages a customers gains from using your products.

3.Choose the right URL to increase the effectiveness of your ads. A relevant URL can make a difference to your clickthrough rate. For example burnyourfats.com would give you a better idea what it the site about, rather than byf.com/secrets

Take note that some of the all time successful ads will surprise you. They are never the most flashy, brilliantly composed ads. They perform the function of saying the right things at the right time to the right people.

Here is how to push your ads towards excellence constantly testing. Set 2 ads running at one time, and after 50 clicks you can determine which is the more effective one and delete the other.

Now that you have received tips on how to boost your internet marketing business, I have an interesting story to share.

A miser bought a piece of gold with all his hard earned money, which he buried in the ground beside an old well. He visits the site daily.

One of his friends noticed he visited the site often and decided to spy on his actions. He soon found out the location of the gold and stole it.

The miser, upon the next visit, wailed in sadness when he found the hole empty and his gold gone.

A neighbor, seeing him full of sadness and grief, and learning the reason why, said Go and put a stone in the hole and pretend the gold is still there. This will make you feel the same as before; when the gold was in the hole, you did not make use of it.

by: Elwin Yong

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